Author: Business Insider

In the third quarter of Super Bowl XVIII, Apple ran a commercial that changed the Super Bowl and Apple forever. But it almost never aired. Featuring original interviews with Apple co-founder Steve Wozniak, former CEO John Sculley, and the ad's creators, this is the story of Steve Jobs vs the board, a scary casting call involving actual skinheads and a highly skilled discus thrower, plus a legacy that defined Apple and its users for decades.

Read more at www.businessinsider.com/1984

Less than a decade after Martha Stewart left prison, she was in court again. It was a three-way fight between Martha, Macy's, and JCPenney that could have played out in a middle school cafeteria. And the fight raised an intriguing question: What exactly is a store? PLUS: One listener tells us why Scrubbing Bubbles was banned from her home.

CORRECTION: An earlier version of this episode misstated the current owner of bathroom cleaner Scrubbing Bubbles. It is S.C. Johnson & Son, not Johnson & Johnson.

For years, Crocs were ridiculed as America’s ugliest shoes. The’ve been called “pock-faced,” “plastic hoofs,” and the “garden gnome of fashion.” But now, they're actual fashion, thanks to some help from top name designers and celebrities. Crocs are in. How did that happen? PLUS: Are Crocs edible?

What happens when a restaurant chain tries a bold experiment that tests human nature? If you ask customers to pay what they want for a sandwich, will they help others in need? PLUS: Customer Service tackles "genericide.” It happened to the Elevator.

How did Colonel Sanders and Kentucky Fried Chicken take over Christmas in Japan? PLUS: Household Name Uncut covers some Christmas decorating gone horribly wrong and the curse of the colonel.

Look a little angry? Accused of having a “resting bitch face”? Now, there’s a drug for that: Botox. The early joke about Botox was that it froze faces. But increasingly, people are seeking a different effect: actually altering their expressions, and maybe even their emotions. We trace the story from the discovery that the deadliest toxin on earth could make a face look less “troubled,” to a feminist professor’s Botox investigation that turns personal.

Butterball turkey experts have been answering your burning turkey questions since 1981. This week, we hear from the turkey talkers about the wildest calls and how to pull off a “perfect” Thanksgiving dinner. Then listeners call into our own Turkey Talk-Line to tell us about the surprising Thanksgivings they’ve spent at fast food restaurants.

We don’t think of most government agencies as brands, but NASA is different. This year is the space agency’s 60th anniversary, so we're diving into NASA’s brand history to bring you little-known stories about a meatball and a worm, some astronauts with gastrointestinal issues, and a middle schooler’s mission to send chickens into space.

When a disaster hits the South, chances are the local Waffle House will be back open in no time. The 24-hour breakfast chain is so good at responding to storms that FEMA uses it to determine where to deploy disaster aid. How does Waffle House get up and running so quickly? PLUS: Customer Service takes on Heinz and the mystery of the 57 Varieties.

Before Sears filed for bankruptcy, it was run by a reclusive billionaire who'd call into meetings from his mansion on a Florida island. It was one of the unusual ways Eddie Lampert ran the department store chain. He also stopped investing in the stores. The CEO had outwitted kidnappers, and many thought he was defying skeptics on Wall Street, too. This is the story of how Sears stayed alive so long, and how it all fell apart.