We are joined by Lee McGuigan — author of Selling the American People — to discuss the origins of advertising / adtech and how the ad industry has been deeply entangled with operations research and information technology since the 1940s, way longer than the usual stories of when advertising and technology joined together. As Lee’s work shows, the ad industry is a perfect case study for better understanding how the science / ideology of (algorithmic) optimization broke free from its confines in military strategy or economic planning and became a set of universal methods and solutions that should be applied everywhere.
••• Lee’s book – Selling the American People: Advertising, Optimization, and the Origins of Adtech https://mitpress.mit.edu/9780262545440/selling-the-american-people/ ‘
••• Follow Lee – https://twitter.com/ljamesmcguigan
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Hosted by Jathan Sadowski (www.twitter.com/jathansadowski) and Edward Ongweso Jr. (www.twitter.com/bigblackjacobin). Production / Music by Jereme Brown (www.twitter.com/braunestahl)
In this installment of Best Of The Gist, Mike goes on vacation and comes nose to nose with tradition. We also listen back to his 2016 interview with actor Michael C. Bernardi, who played Mordcha the Innkeeper in Fiddler On The Roof, which was then on Broadway. His father, Herschel Bernardi, was the third man to play Tevye in the musical.
The word 'hypochondria' has travelled from meaning physical ailments in a particular region of your body, to ones that are only in your mind. It has been in fashion, and thoroughly out; it has been subject to a range of treatments; it has been lucrative for quacks; and it's a very understandable form of anxiety - which I have, and so does Caroline Crampton, author of the new book A Body Made of Glass: A History of Hypochondria.
Content note: this episode contains a lot of discussion about health anxiety. There are mentions of cancer, doctors and hospitals - but not detailed accounts of medical conditions or treatments.
Get the transcript of this episode, and find links to more information about the topics therein, at theallusionist.org/hypochondria.
This episode was produced by me, Helen Zaltzman. The music is by Martin Austwick of palebirdmusic.com. We'll be playing a space-themed show in the planetarium at the H.R. MacMillan Space Centre in Vancouver BC on 18 April 2024; get tickets via theallusionist.org/events.
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Our ad partner is Multitude. If you want me to talk lovingly and winningly about your product or thing on the show in 2024, sponsor an episode: contact Multitude at multitude.productions/ads. This episode is sponsored by:
• Squarespace, your one-stop shop for building and running your online empire. Go to squarespace.com/allusionist for a free 2-week trial, and get 10 percent off your first purchase of a website or domain with the code allusionist. • Bombas, whose mission is to make the comfiest clothes ever, and match every item sold with an equal item donated. Go to bombas.com/allusionist to get 20% off your first purchase. • This Is How We Heal from Painful Childhoods: A Practical Guide to Healing Past Intergenerational Stress and Trauma, the new book from Dr Ernest Ellender. Find out more about his work and buy the book at healfromchildhood.com.
The Netflix show “Drive to Survive” completely changed the sport of motor racing. But Formula One’s story begins long before the streamer stepped in.
Joshua Robinson and Jonathan Clegg are sports reporters at the Wall Street Journal and co-authors of the new book, “The Formula: How Rogues, Geniuses, and Speed Freaks Reengineered F1 into the World’s Fastest Growing Sport.” Ricky Mulvey caught up with them both to discuss:
How a used car dealer became a global entertainment magnate.
Interview with Dante Lauretta of the Osiris Rex mission; Quickie With Steve: Treating HIV with CRISPR; News Items: Starship's Third Launch, Extinct Flu Virus, Keeping Voyager 1 Going, Death by Exorcism, Energy Demand Increasing; Who's That Noisy; Your Questions and E-mails: Fighting Lions; Science or Fiction
Russian authorities say they've arrested several people responsible for the attack at a large concert venue on the Moscow outskirts, where more than 100 people were killed. House Speaker Mike Johnson passes spending bills with the help of Democrats, and now some Republicans are threatening his job. Catherine, Princess of Wales, announces after weeks out of the public eye that she is receiving treatment for cancer.
Front person Luz Elena Mendoza Ramos sits down with Reset to talk language and identity in song writing. You can catch their show Sunday, March 24, at Metro.
For a full archive of Reset interviews, head over to wbez.org/reset.
By the end of this podcast Economist correspondent Tamara Gilkes Borr might own a gun. Recently, Tamara fired a gun for the first time and was shocked by how it made her feel. That moment started her on a personal odyssey to meet other Black gun owners and find out why, in contemporary America, she might want - or need - a gun.