The Best One Yet - 🍫 “How KitKat won Japan” — KitKat’s Omiyage strategy. Humane’s iPhone killer. Hot Strike Summer’s sequel.

Tickets to TBOY Live in San Francisco here

https://www.eventbrite.com/e/shack15-live-the-best-one-yet-tickets-755859846147


Why were $250K of Japanese KitKats just stolen? Because KitKat is a coveted collectible in Japan — KitKat makes over 300 unique flavors that you can only get in specific Japanese towns.

Inspired by a Buddhist monk, Humane just unveiled its iPhone killer — Can this hands-free smart device be the post-phone future?

And every strike we can think of is now over — But after Hot Strike Summer, comes the sequel: Jealous Job January.


$HSY $NSRGY $AAPL $UPS $DIS


Subscribe to our newsletter: tboypod.com/newsletter

Want merch, a shoutout, or got TheBestFactYet? Go to: www.tboypod.com

Follow The Best One Yet on InstagramTwitter, and Tiktok: @tboypod

And now watch us on Youtube

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

The Best One Yet - 💁‍♀️ “Gwyneth goes to Tarjay” — Goop’s hot pivot. Netflix’s LA movie theater. Cruise’s robotaxi brake.

Netflix spent $70M over 3-years to renovate the most historic movie theater in America — Because there’s corporate *philanthropy* and then there’s corporate *heroism*.

Gwyneth Paltrow’s Goop is making a risky move: Launching in Target – She’s trying to stretch the brand from aspirational to accessible.

And Cruise robotaxis, the self-driving startup owned by GM, just had its worst month yet — It’s not the mistake they made, it’s how they handled it.


$NFLX $TGT $GM


Subscribe to our newsletter: tboypod.com/newsletter

Want merch, a shoutout, or got TheBestFactYet? Go to: www.tboypod.com

Follow The Best One Yet on InstagramTwitter, and Tiktok: @tboypod

And now watch us on Youtube

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

The Best One Yet - 🧝‍♀️ “Zelda does Hollywood” — Nintendo’s creativity hack. Peak Credit Cards debt. Stephen Colbert’s Google threat.

Following the success of the Mario movie, Nintendo confirmed it’s making a Zelda movie next — So we looked into how Mario scales creativity.

Americans’ credit card debt just passed $1 Trillion — We explain why credit card debt is the worst kind of debt.

And a random line on Stephen Colbert’s Late Show was actually a threat to Google — Because Gen Z doesn’t “google” for something, they “tiktok” it.


$NTDOY $GOOG $AMEX $MC $V


Subscribe to our newsletter: tboypod.com/newsletter

Want merch, a shoutout, or got TheBestFactYet? Go to: www.tboypod.com

Follow The Best One Yet on InstagramTwitter, and Tiktok: @tboypod

And now watch us on Youtube

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

The Best One Yet - 💀 “RIP Great Resignation” — Quiet Quitting’s reversal. WeWork’s Bankruptcy. Shein’s ultra-fast IPO.

WeWork, the company that invented the “hot desk,” has declared bankruptcy — Adam Neumann injured the WeWork, but the real estate market killed it.

Shein pioneered ultra-fast fashion and now reportedly wants to IPO at a $90B valuation — To explain Shein’s fashion, we’re going to quote philosopher Friedrich Nietzsche.

And the Great Resignation is over. Nobody is quitting anymore — Quiet Quitting has become Loud Lingering.


$WE 


Subscribe to our newsletter: tboypod.com/newsletter

Want merch, a shoutout, or got TheBestFactYet? Go to: www.tboypod.com

Follow The Best One Yet on InstagramTwitter, and Tiktok: @tboypod

And now watch us on Youtube

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

The Best One Yet - 🎄 “Christmas Creep” — Holiday sales already here. Bumble’s founder moves on. Warren Buffett’s cash pile.

Noticed that holiday shopping promotions already replaced Halloween? “Christmas Creep” is happening earlier than ever — Because Early Bird shoppers are the most valuable kind.

Bumble’s founder, Whitney Wolfe Herd, is stepping down as CEO — She’s the youngest ever woman to IPO a company… and she did it while defying a law of business.

And Warren Buffett just shared one shocking number: $157 Billion — That’s how much cash he’s sitting on right now, because cash has gone from fool to cool.


$BMBL $MTCH $BRK.A $TGT $WMT


Subscribe to our newsletter: tboypod.com/newsletter

Want merch, a shoutout, or got TheBestFactYet? Go to: www.tboypod.com

Follow The Best One Yet on InstagramTwitter, and Tiktok: @tboypod

And now watch us on Youtube

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

The Best One Yet - 🍂 “PSL won the fall” — Starbucks’ record quarter. Sam Bankman-Fried’s lesson. Clorox’s crippled quarter.

Starbucks’ surged 10% last week thanks to a Pumpkin Spice Latte-powered record quarter — But 20 years ago, the PSL’s creation almost didn’t happen.

Sam Bankman-Fried is guilty of “one of the biggest financial crimes in history” — But we noticed the newest red flag in startups… is founder fashion.

And a cyberattack on Clorox resulted in massive product shortages last quarter â€” Because cyberattacks have become like natural disasters.


$SBUX $CLX


Subscribe to our newsletter: tboypod.com/newsletter

Want merch, a shoutout, or got TheBestFactYet? Go to: www.tboypod.com

Follow The Best One Yet on InstagramTwitter, and Tiktok: @tboypod

And now watch us on Youtube

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

The Best One Yet - 📷 “Would you pay $17 for Instagram?” — Insta’s ad-free subscription. Estée Lauder’s airport surprise. Six Flags’ fun-cquisition.

Meta just launched ad-free Instagram in Europe — But we think Zuck doesn’t want it to work because price ($17/mo) is a signal.

Estée Lauder’s beauty stock just plummeted to its lowest level in 6 years — Because it turns out nearly ⅓ of its sales come from airports.

And Six Flags just merged with Cedar Fair in an $8B theme park deal — But the real story isn’t the roller coasters, it’s the characters.


$FUN $SIX $EL $META


Subscribe to our newsletter: tboypod.com/newsletter

Want merch, a shoutout, or got TheBestFactYet? Go to: www.tboypod.com

Follow The Best One Yet on InstagramTwitter, and Tiktok: @tboypod

And now watch us on Youtube

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

The Best One Yet - 🔌 “Premature Electrification” — The EV Speed Bump. Return of the iPod. Realtors’ $1.8B problem.

Electric cars sales just hit a speed bump — Because Electric Cars are being treated like vaccines.

The iPod is back, baby: Urban Outfitters put 20-year-old iPods up for sale, and they sold out instantly — Because nostalgia follows a 20-year life cycle.

And The National Association of Realtors was just found guilty for fixing commissions at 6% — It’s an earthquake for the industry of 1.5M real estate agents.


$Z $URBN $TSLA $GM $F $AAPL


Subscribe to our newsletter: tboypod.com/newsletter

Want merch, a shoutout, or got TheBestFactYet? Go to: www.tboypod.com

Follow The Best One Yet on InstagramTwitter, and Tiktok: @tboypod

And now watch us on Youtube

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

The Best One Yet - 🚦 “Elmo got a makeover” — Sesame Street’s new pivot. Target’s theft excuse. JetBlue’s vacation mistake.

Sesame Street is changing its format for the first time in 56 years — Big Bird, Elmo, and Oscar The Grouch pioneered the “magazine format” of TV (which even influenced our podcast)

Target has said all year long that it’s struggling because of 1 thing: Theft (aka “shrinkage”) — But we just got the data from a journalist’s investigation… and Target doesn’t want you to hear it.

And JetBlue stock is about to hit an all-time low — Because when all you do is chase trends, you eventually run out of gas.


$WBD $TGT $JBLU


Subscribe to our newsletter: tboypod.com/newsletter

Want merch, a shoutout, or got TheBestFactYet? Go to: www.tboypod.com

Follow The Best One Yet on InstagramTwitter, and Tiktok: @tboypod

And now watch us on Youtube


See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

The Best One Yet - 🌽 “Disgusting… and delicious” — Candy Corn’s monopoly. Chevy’s final tagline. The White House’s AI.

The most controversial topic this Halloween is… Candy Corn — So we found the company that sells 90% of the stuff.

Chevrolet just unveiled their 7th advertising slogan in 70 years — But this could be Chevy’s final tagline.

And The White House just signed an Executive Order on Artificial Intelligence — But Marc Andreessen disagrees with every word of it.


$HSY $GM

Subscribe to our newsletter: tboypod.com/newsletter

Want merch, a shoutout, or got TheBestFactYet? Go to: www.tboypod.com

Follow The Best One Yet on InstagramTwitter, and Tiktok: @tboypod

And now watch us on Youtube

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.