The Indicator from Planet Money - How to make an ad memorable

Super Bowl ads this year relied heavily on nostalgia and surprise –– a few tricks that turn out to embed information into our brains. Today, neuroscientist Charan Ranganath joins the show to dissect the world of marketing to its biological fundamentals and reveal advertisers' bag of tricks.

Charan Ranganath's new book is Why We Remember: Unlocking Memory's Power to Hold On to What Matters.

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The Indicator from Planet Money - Reddit’s public Wall Street bet

Any day now, social media platform Reddit is expected to launch an initial public offering (IPO), earmarking shares for its most dedicated users. On today's show, our friends at WBUR podcast Endless Thread help us unpack why Reddit is making this move, and what it might mean for Reddit's stock.

Related episodes:
r/boxes, r/Reddit, r/AIregs (Apple / Spotify)

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More or Less: Behind the Stats - NBA basketball: Is height more important than skill?

In the NBA, the US professional basketball league, the average player is a shade over 6ft 6 inches tall. So just how much does being very tall increase a man?s chances of becoming a professional player?

Tim Harford talks to data scientist Seth Stephens-Davidowitz, author of Who Makes the NBA?: Data-Driven Answers to Basketball?s Biggest Questions.

Presenter: Tim Harford Producer: Debbie Richford Production Co-ordinator: Katie Morrison Series Producer: Tom Colls Sound Mix: David Crackles Editor: Richard Vadon

(Image: Charlotte Hornets v New York Knicks. Credit: Focus on Sport/Getty Images)

The Indicator from Planet Money - An oil boom, a property slump and dental deflation

Indicators of the week is back! This time, we explore why oil and gas companies are pulling in record profits, whether bad commercial property debt is likely to spark a financial crisis and how much a lost tooth goes for in this economy.

Related Episodes
What could break next? (Apple / Spotify)

What's really happening with the Evergrande liquidation (Apple / Spotify)

How an empty office becomes a home

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The Indicator from Planet Money - A Supreme Court case that could reshape social media

Next week, the US Supreme Court will hear a case that pits the Attorneys General of Texas and Florida against a trade group representing some of the biggest social media companies in the world. Today, how we got here, and now the case could upend our online experience.

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The Indicator from Planet Money - Why Capital One wants Discover

Capital One Financial Corporation plans to acquire Discover Financial Services in a $35 billion deal that would combine two of the largest U.S. credit card companies. Today on the show, five big questions about the deal, and the opaque system behind every swipe, tap or insertion of your credit card.

Related:
Planet Money's TikTok on the secret behind credit card rewards

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